Thursday, 7 January 2010
Social Work Recriutment
Its a refreshingly bold move to see a recruitment ad without any cheesy people in it (particuarly in the public sector.) From working on a few recruitment accounts myself, I know how tempting and obvious it is to humanise everything during creative development. This campaign manages a strong emotional narrative - which is essential to attract people to a job such as social work.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment